LOOP delivered creative direction and full campaign production for Nautica’s Spring/Summer 2024 collection, translating the brand’s maritime heritage into a premium visual campaign across digital, social and e-commerce.

Working closely with Nautica’s marketing team, we developed and produced lifestyle and product photography, social content, paid media assets and conversion-focused e-commerce imagery, creating a cohesive campaign that brought together coastal sophistication, adventure and brand consistency across every touchpoint.