Calvin Klein.

+ Calvin Klein a renowned global fashion brand known for its premium aesthetic and innovative marketing campaigns.

Influencer collaboration:

LOOP collaborated with SA’s top animation studio, Rave Growl and UK agency MØRNING to produce video content for Calvin Klein's social media channels. After global influencers were carefully selected, the LOOP team in Cape Town guided the influencers to create content that delivered CK's specific high-end aesthetic. The editing team then worked to unify all influencer content to create a cohesive campaign.

Seamless integration:

LOOP and commissioned collaborators skillfully integrated the user-generated content with professional creative elements, maintaining the premium aesthetic and tonality of Calvin Klein. The result was a campaign that blended authenticity and refinement.

Effective post-production:

LOOP’s editing and post-production experts enhanced the user-generated content, ensuring a consistent visual style and quality across all assets. This step elevated the campaign's overall impact and created a cohesive brand experience.

"Thank you and your team for all your hard work and dedication to this project over the last few months. We here at MØRNING have enjoyed working with you and the team. We hope to work with you again in the future.” 

– Kate Cervini, Project Lead CK